Look here: Billboards to give city boost, street cred
Note: This column appears in the 4/23 issue of The Glendale Star and the 4/24 issue of the Peoria Times The city of Glendale is -- like many other cities in the Valley and in the country for that matter -- working to resolve a budget crisis. Thankfully, help is on the way. In the form of two giant digital billboards. The city has agreed to construct two billboards along the Loop 101 with the hopes of using the advertising profits to help offset the current budget deficit. The first billboard will read, in giant letters: What deficit? The second billboard will read: Buy stuff now. Experts predict that, as a result, Glendale will have a surplus of three million dollars by August, which will be used to purchase a third billboard. And so on and so forth. Of course, these are jokes to lighten the overall mood here, which is grim. But not anymore. Because the truth is that the city stands to make a very decent amount of money from these giant thingies. In fact, apparently Glendale will make...